Soner received his extensive training in Istanbul Turkey before coming to the U.S. Before opening his own salon Soner has worked for some of the best salons in Washington D.C. It was not long before Soner established himself as one Washington’s most sought after stylists and color experts. Soner's eye for up-to-the-minute style has become the trademark of his work. His international clientele have made his reputation reach far beyond the boundaries of Washington D.C.